You Need One "Thing" | Lemonade Weddings

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Dream, Launch, Love

Welcome + How to Get the Most Out of This Course!

Welcome! (2:47)
Welcome Bonus--Next Stop: Weddings, Your step-by-step guide to breaking into wedding photography ebook
Link to Facebook Group

Five Myths

Five Myths Script
I'm Not Ready (7:24)
My Gear Isn't as Nice (2:00)
Don't Compare Yourself to Others (1:27)
Your Time (1:52)
There is SO Much Competition (1:34)

Peeling Back the Curtain

Ease Your Worries by Getting to Know Them (6:54)
The Nuts and Bolts (16:12)
From Rehearsal to Reception End (11:36)
Taking the Important Partners (6:32)
Bonus: Lifecycle of a Wedding: The Complete Workflow for Photographers
Peeling Back the Curtain Script

Must Have Gear

Before You Buy (7:56)
Gear to Learn With (7:33)
Next Steps: Crop vs Full Frame and Lenses (12:11)
What Lighting Can Do For You (7:52)
Gear to Be Ready For Anything, Anywhere, Anytime (7:36)
Bonus: Feedback Please! (1:40)
Must Have Gear Script

Where to Market

Marketing 101 for Wedding Photographers (4:00)
Online Bridal Resource Listings (6:29)
Let Others Sell For You (5:44)
Venue Open Houses (4:01)
Your Website (6:37)
Wedding Shows (6:48)
Where to Market Script

Working Wedding Shows

About Wedding Shows, Part 1 (7:04)
About Wedding Shows, Part 2 (4:11)
Setting Up For Success, Part 1 (4:02)
Setting Up For Success, Part 2 (4:07)
Your Wedding Show Booth (7:23)
It's Showtime! (9:18)
How to Work a Wedding Show Script
Bonus: Wedding Show Booth Checklist

How to Market

Intro, Brand vs Marketing (2:22)
What Social Media Can & Can't Do For You (6:22)
Your Website (5:04)
Marketing Mistakes (3:49)
Brand vs. Marketing Script

Beginner Pricing Strategies

A Little About Pricing and Your Peers (3:09)
Pricing at the Start and the "Hire Me Please" Phase (5:12)
The $1000 Investment Period (2:24)
The 4x$200 Rule + Pricing Milestones (4:29)
Final Thoughts and Your 'Unlimits' (2:53)
Beginner Pricing Script

Crafting Relationships & Experience From the Beginning

When the Inquiry Comes In (5:03)
First Meeting (6:42)
What Are Couples Looking For In You (5:24)
After The Booking (3:44)
The Wedding Day…and Beyond (6:39)
It's All About the Experience and Never About You (7:47)
It's Relationship Selling and the Customer Facing Approach (12:00)
Trust is the Goal (4:54)
Engage Everyone (4:48)
Buying Signals, and Getting the Nod (4:10)
Time and Value (and Package Prices) (13:03)
That First Meeting Script
Being Real and Not Selling Script
What No One Will Do Script
Reading the Room Script
It's All About the Experience Script
Your Time is Valuable Script
Elevator Pitch Worksheet + Instructions

Thriving and Loving It

Avoiding Burnout (13:10)
You Need One "Thing" (4:04)
Imposter Syndrome (6:35)
Have Camera Will Travel (6:25)
Strategies for Your Next Dream: Destinations (12:43)
Final Note: A Win-Win Investment (1:15)
Bonus: I Made A Mistake (5:32)
Shoot Like it's Your First (Avoiding Burnout) Script
Imposter Syndrome Script
Have Camera, Will Travel Script
Bonus: I made A Mistake Script

Keepin' It Simple

Thoughts on Equipment and Overhead (8:29)
Lenses (1:30)
Lights (2:35)
Bags? Yes, Bags. (2:38)
Why Settings Are Important and Should Be Simple (3:29)
Autofocus (2:50)
Shutter Speed (2:36)
Aperture (3:06)
ISO (3:05)
Flash and One Last Caveat (4:28)
One Package Approach, Part 1 (4:00)
My All-Inclusive Package and Why (5:49)
My Story and Overhead (6:41)
Personal Overhead (3:10)
Professional Overhead and Tough Questions (7:20)
Simple Lighting (12:25)
KISS Equipment Script
KISS Settings For Wedding Day Script
KISS Personal and Professional Overhead Script
KISS Wedding Packages Script
KISS Lighting Setups Script
Simple Lighting Cheat Sheet

The Wedding Day

Rehearsal (3:37)
Hair and Makeup (3:15)
Reveal and Formals (3:08)
The Ceremony (2:31)
Cocktail Hour (1:53)
The Reception (3:27)
The Party (5:04)
More on the Formals and Reveal: Plan, and Keep Your Cool (5:19)
The Importance of Redundancy (5:27)
The Hero Shots (12:13)
Just Being Redundant Script
Hero Shots Setup Script
Hero Shots Cheat Sheet

Final Words

Depth of Field (4:32)
What You Sign Up For (3:59)
Final Thoughts (5:23)
My Experience as the Father of the Bride (4:42)
What You Sign Up For Script
My Experience as the Father of the Bride Script
Depth of Field Script
Final Words Script
Your Lemonade Weddings Official Badges

Bonus Content

Bonus: What to Wear Script
Bonus: Online Galleries (5:25)
Bonus: Photo Editing Software (2:07)
Bonus: SD Cards (4:00)
Bonus: Batteries (3:30)

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